Last updated: August 21, 20225

At Alexa Gelles & Associates, we value your privacy and are committed to being transparent about how we handle your information. This policy explains what information we collect, how it is used, and what choices you have.

1. What We Do Not Collect or Share

  • No health data: We do not collect or store any health-related information from users.
  • No unauthorized sharing: We do not sell, rent, or share your information with third parties outside of the tools we use to run and improve our business.
  • No sensitive data: We do not knowingly collect or process information from children under 13, or data categorized as sensitive (such as health or financial details).

2. Information We Collect Through Meta Business Tools

Like many businesses, we use Meta Business Tools (such as Meta Pixel, Conversions API, and other integrations) to better understand how people use our website and to improve our advertising.

These tools may collect two types of information:

  • Contact Information (such as email address or phone number) — only if you provide it voluntarily (e.g., signing up for our newsletter). This information may be securely hashed before being shared with Meta for matching purposes.
  • Event Data (such as visits to our website, clicks, or purchases) — collected to help us measure results, improve services, and deliver more relevant content and ads.

We use this information only in line with Meta’s Business Tools Terms.
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3. How We Use Your Information

We may use the above information to:

  • Measure and analyze the effectiveness of our content and ads.
  • Create anonymous reports and insights to improve our services.
  • Deliver more relevant content and advertising through Meta platforms.
  • Provide you with updates, offers, or resources if you’ve opted in to hear from us.
  • All data we use for advertising and analytics is aggregated or anonymized whenever possible.

4. Data Sharing and Security

  • We only share information with Meta through their approved business tools and according to their terms.
  • We do not allow third parties to access your data beyond these approved tools, unless required by law.
  • We follow industry-standard practices to keep your information safe and secure.

5. Updates to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. The “Last updated” date will always tell you when it was revised.

Privacy Policy